This article by Louis Lehot originally appeared on startup.info on May 12, 2021: The art of the bellyflop – what to do when your startup is not working out
Building a new company requires dedication and tenacity, but sometimes, even startups that show great promise do not work out. Failure can happen for many reasons. Sometimes startups misjudge their markets, and sometimes the markets are not ready for radical innovations. But if you are facing a startup failure, you can still face it gracefully by projecting three areas into the future.
